L03: Production

The effects/tools I will be using on the clips are an adjustment layer over the top of the other clips so that it is applied throughout the duration of the short film/documentary. I have add the VHS effect and the Dust & Scratches to get the gritty look of cheap home made production. I am editing the whole of this short film/documentary on Adobe Premiere Pro CC 2019 as it is a software used in the media industry when editing films and it also helps me towards reaching the best possible capabilities during the editing process. The visual effects I have used last from the start to the end of the short film/documentary, however nothing will change drastically inside of the effects as it is just a loop over and over.

   Here is the moodboard I created along with some screenshots of 'The Yellow Tape' I have taken the inspiration from the moodpboard I have created through the use of fonts and filters I have applied to my short film, such as the grain and VHS look, all these films/short films were either produced on a lo budget or made to look like they had. I felt a connection with this style of production and took it into my hands to add these production techniques into my own work.

      I have been meeting safe work practices through controlling situations that will keep me safe, for example while I was editing my short film/documentary I took regular brakes from my laptop, this resolved injuries such as a migraine, eye strain and damage to my posture. I also turned down the brightness of my screen to reduce any damage I could cause towards my eyes while working for long periods of time. I took a break every hour for about 10/15 minutes, I felt an hour was suitable to work for as I had positioned myself in an upright posture and had my brightness settings set up to keep my eyes comfortable. I will continue to use these safe working practices while working on my short film/documentary so that i don't come out with any serious health issues or bring any serious risks to myself while doing so.




Sourcing Assets: During the production of 'The Yellow Tape' I added a VHS and grain filter, I got this from
downloading a youtube green screen of the effect and looped it throughout the duration. To
remove the green screen from the video to be left with just the effect I used the 'Ultra Key' and set
my colour to the closest green of the video so that all of the colour was gone. I downloaded this
using a YouTube to MP3 converter, I checked the description of the video to make sure that the
green screen footage was free of use before downloading and adding it into my short
film/documentary.


Here is how I downloaded the VHS effect with a green screen, once I found the video was free to use I copied the link from the YouTube video and found a converter which transfers YouTube videos to MP3, I pasted the link in and chose the file type I wanted the video to be converted into, I chose MP3 128kbps and then pressed 'Convert' the website then added the video into my documents for me to then add it into the Premiere Pro project.

Here is the link of the youtube video that I copied so that I could paste the link into the converter website to have the video as an MP3 file to use.

This is how the website looks once the link has been copied into the converter, this screen comes up to show if it is the video you would like to cover and then it gives you a list of file types to choose from before clicking 'Convert'

The first image is a clip from 'The Yellow Tape' without any effects and the second is with effects, I have included these effects (VHS, Tape Warp, Grain, Colour Balance) to create a feel of cheap production, I took inspiration from some films like 'Permanent Vacation' and 'A New Place 2 Drown' due to there cheap production gritty aesthetic, you don't get films like 'Permanent Vacation' anymore, the closest to that was a recent film called 'The Lighthouse' that was released in 2019 all shot on film. I really felt a connection with it and a lot of friends I hang about with enjoy low quality, film/VHS films and some newer short films from artists use this effect, I decided to play my part in the scene to attract some of these film style fans. This helped improve the product for the audience as there aren't so many like this in modern times, however music fans love film and VHS, this meant I could bring in a new target audience as they are attracted to this style.

In the short film I also used a filmic blend technique, this makes the footage I have recorded slightly richer and warmer in tone. Filmic blend technique is used to fill in the little lines that are gapped between each other which add up to create the video, using this also makes this look a lot more like film as this effect was developed to fill in the gaps that are inside the original video. We can also see this from the photos with and without effects, the one with the yellow effect looks slightly softer and warmer as I brought the adjustments in together to create this look. Even though I was aiming for a cheap and gritty production look I wanted the core of the shot film/documentary (the bare bones of the videos with no effects) to be warmer and run smoothly throughout the duration.

This is where I made the into using the typewriter font, I used this because I could create the effect of an actual typewriter, each letter appearing after the other till it reads out the production title. I have done this as it still has the cheap production look we are going for while also looking retro and keeping it all similar through the vintage 90s aesthetic.

Here are the steps I have made into adding the warp line effect, this is an effect that has a line running down the screen like when recorded on VHS. I have done this as it allows me to get the closest to a VHS compact camera recording effect, the adjustment layer on the top of the clips (pink bar) is where I can add al my effects to, this helps when rendering the clips and exporting as it is all in one file, this also helps keep everything organised if I choose to change the effects further down the line while editing. The reason I have decided to apply all these effects, such as the tape warp line, the VHS scratches and the grain is so that it makes the production look as cheap as possible. This is exactly how films on music and music videos were recorded for old school hip hop in the 90s, this also links to the genre I have been looking at as it has small clips recorded on a cheap camera.

This is where I have changed the adjustments of the colours in the colour panel bar, this allowed me to change the actual video to yellow, I am really pleased with how the yellow has come out as it looks really soft rather than sharp, this makes the video look friendly rather than intimidating to the viewers. I have done this because the video is titled 'The Yellow Tape' for Yusuf Yellow, it is a short film/documentary about the artist and his new album that is released soon. I have decided to change the colour into yellow as it all has a connection together and will also make the artist instantly recognisable for his distinctive image towards his name.